Declutter your ecommerce checkout experience
Show only the most relevant messages to each individual customer by leveraging your own data, with Rokt’s machine learning technology.
The magic of tidying up
It’s tempting to pack your site with many messages – app download offers, 3rd-party offers, customer feedback surveys, co-branded credit cards, and more. However, giving customers too many messages can actually backfire by overwhelming them. This phenomenon – that an abundance of options causes anxiety rather than happiness despite people thinking the reverse – is known as the paradox of choice. Instead of flooding your customers with many messages, show only the ones that will most resonate with them.
How do you decide which offers to show?
Your customers come from diverse backgrounds and have different interests, so choosing to show the same messages for everyone is guaranteed to create a suboptimal customer experience. Instead, leverage Rokt’s machine learning to tailor high-performing, relevant experiences to each individual based on information gathered from your first-party data. As the organization expert Marie Kondo might put it, tidy up your checkout experience so that you share only what will spark joy for each individual!
Add profit to every transaction
-
Humanize ecommerce
Show highly personalized and relevant messages to each individual customer, boosting their engagement and customer experience, with Rokt's machine learning.
-
Boost profitability
Instantly open a new profit channel with premium offers tailored to each customer.
-
Retain and build loyalty
Increase the uptake of your loyalty programs by only showing offers that your customers are most likely to engage with.
The company we keep
Trusted by 500+ of the world’s leading ecommerce companies
Solve your customers’ paradox of choice
Ofrece los productos y servicios adecuados para cada cliente
